Chilly Date Foods is a small business that produces and sells artisanal jams, jellies, and preserves. With the growing demand for online shopping, the company decided to develop an ecommerce store to reach a wider audience and provide customers with a convenient way to purchase their products.
Development
Store Development
Inventory
Inventory Managment
Marketing
On-Page, Off-Page
Planning and Strategy:
Chilly Date Foods partnered with Selleaz, a web development company specializing in ecommerce stores, to build their online platform. Together, they created a comprehensive business plan outlining the company's goals, target audience, product offerings, pricing strategy, and marketing plan.
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Based on this information, Selleaz recommended building the ecommerce store on the WooCommerce platform, which offers flexibility, scalability, and customization options. They also provided graphic design services to create a modern and visually appealing website that reflected the company's brand identity.
Design and Development:
The development team at Selleaz worked closely with Chilly Date Foods to create a website that was easy to use, secure, and optimized for search engines. They integrated the WooCommerce platform with the company's inventory and payment systems, ensuring a seamless shopping experience for customers.
The design team at Selleaz created a custom website layout that reflected the company's brand identity and showcased their products in an attractive and compelling way. They also provided graphic design services for the website's logo, product images, and other visual elements.
SEO Services:
Selleaz provided SEO services to optimize the website for search engines and improve its visibility in search results. They conducted keyword research to identify the most relevant and profitable keywords for Chilly Date Foods, and then optimized the website's content, meta tags, and other on-page elements for those keywords.
Selleaz also implemented a link building strategy to improve the website's domain authority and increase its visibility in search results. They also provided ongoing SEO monitoring and reporting to track the website's performance and identify opportunities for improvement.
Marketing and Launch:
To promote the launch of the ecommerce store, Chilly Date Foods developed a comprehensive marketing plan that included social media campaigns, email marketing, and influencer partnerships. They also offered exclusive discounts and promotions to incentivize customers to shop on the website.
The ecommerce store launched successfully, and Chilly Date Foods saw a significant increase in sales and customer engagement. The ongoing partnership with Selleaz has allowed the company to continue to improve and optimize their website, providing customers with a seamless and enjoyable shopping experience.